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Your unique business superpowers:
Communication
You clearly articulate ideas in a way that makes others want to lean in and listen closer.
Logical Thinking
You can take apart complex ideas into bite-sized pieces and put them into sequential order.
Wisdom
Your have an insightful perspective on the world due to your curiosity and reflective nature.
Organization
No matter what is happening around you the details are always taken care of in a meticulous way.
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with these superpowers you will thrive in a:
Professional Speaking Model
You come alive when you stand in front of a group of people. As a gifted storyteller, you have a unique gift for making even the most complex ideas clear and compelling. Though you might feel nerves before you begin, the second you step on stage you sink into your zone of genius. You have a way with words and a powerful voice that projects with conviction. People often call you inspiring as you are a fearless leader that says what needs to be said to exactly who needs to hear it.
That's Me! What's Next?
Here's how this model works:
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Being a speaker means seeing your calendar filled with travel to new and exciting places.
You craft a signature message that you become known for, often getting rebooked to replicate the same talk in a different context. In this way, the work grows in an exponential way.
Most of the marketing in this space is word-of-mouth; a "you have to see it to believe it" vibe. However, building your presence online will accelerate the speed at which you are discovered.
As your reputation grows and your calendar fills, your fee increases. The average professional speaker makes $3000 - $5000 for a one-hour keynote. How does that compare to what you currently make by the hour?
Sounds great...but how do I actually build it? Keep scrolling!
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Here's your first steps:
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1️⃣ Clarify your unique niche - the fastest pathway to building a million-dollar business is to carve out an uncopyable niche that deeply aligns with your own story of transformation. Ask yourself the following questions to get crystal clear on the education you provide:
⤷ What was the hardest thing I ever overcame?
⤷ Who do I want to help to do the same?
2️⃣ Strategically choose an online community - once you've clarified your niche, the next step is to decide which ONE social media platform you will use for marketing. Beware the scarcity mindset of thinking you must be everywhere all the time. To decide which platform to use, ask yourself the following questions:
⤷Where would my target client be likely to spend their time?
⤷Which platform offers the least resistance to daily content creation?
3️⃣ Become a trusted authority - Now that you've chosen your social media platform you can start producing content that provides value to your target client. Answer these three questions in every post and you will build a lineup of people hungry to work with you:
⤷What is a problem your target client is facing?
⤷ When did you face this same problem?
⤷ How did you solve it?
Speaking from experience...
Life will be beautiful beyond the pivot.
Hey there! We're Tom Schimmer and Natalie Vardabasso (but you can call us Tom & Nat).
We've been exactly where you are right now. We dutifully climbed the ladder of success in the education system until we became curriculum leaders. To many, it truly appeared that we had made it. And yet, we felt like frauds.
The truth was we both had an entrepreneurial spirit that was being stifled in the politics, bureaucracy and narrowly defined "lane" of a job. Worse, it felt like we had gone from being celebrated at work to becoming the problem. Suddenly, it felt as if:
⤷ Our drive was insubordination.
⤷ Our passion was problematic.
⤷ Our problem-solving was negative.
It was heartbreaking. Our jobs had become our identity, and now it was in crisis.
After many sleepless nights, breakdowns, and bottles of bourbon (Tom) and wine (Nat), we quit. We leveraged our unique strengths to each launch our learning-based business and have never looked back. Between the two of us, we have worked in 25 countries, spoken at hundreds of conferences, published 11 books, and impacted thousands of lives.
We had faith that life would be beautiful beyond the pivot, but the freedom we've found quite honestly takes our breath away. As a bonus, we also found each other...but that's a story for another time.
Now, we want to help you discover this beauty for yourself! Scroll to find out how...
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TWO WAYS TO START NOW:
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Listen to Learn
Our podcast Unleash YES will help you find the courage to quit as we break down everything you need to know to thrive as the boss of your own learning-based business.
Book a Call
If you're ready to take action, we've got your back. In this 30-minute meeting, we'll seek to learn more about your current challenges and offer guidance on your next step.
