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Your unique business superpowers:
Problem Solving
You're excited when presented with a new challenge and will persist until you finally solve it.
Growth Mindset
You are someone who believes in the power of "yet" and loves to lean into the challenge of learning.
Wisdom
Your curiosity and reflective nature give you an insightful perspective on the world.
Innovation
You're a champion of positive change and will don't shy away from bold, visionary ideas.
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with these superpowers you will thrive in a:
Evergreen Course Model
You are a future-focused thinker who deeply values helping others. Your expertise is hard earned through first-hand experience which you can now teach to others. Not one to adhere to the status quo, you are seeking to build a business that is grounded in flexibility. When it comes to technology your mindset is often, "I'll figure this out!" and you always do.
That's Me! What's Next?
Here's how this model works:
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This business model takes a digital online course and turns it "evergreen" meaning it does not rely on the creator to run it live.
Instead, clients can join anytime from anywhere and start learning immediately.
These courses range from mid-ticket ($500-$2000) to high-ticket ($3000+) prices as they offer a deeply desired transformation.
Imagine the possibilities if you didn't have to trade your time for money anymore. Where would you live? Where would you travel? Online education is projected to be a $370 billion industry by 2025, so the world is truly your oyster!
Sounds great...but how do I actually build it? Keep scrolling!
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Here's your first steps:
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1️⃣ Clarify your unique niche - the fastest pathway to building a million-dollar business is to carve out an uncopyable niche that deeply aligns with your own story of transformation. Ask yourself the following questions to get crystal clear on the education you provide:
⤷ What was the hardest thing I ever overcame?
⤷ Who do I want to help to do the same?
2️⃣ Strategically choose an online community - once you've clarified your niche, the next step is to decide which ONE social media platform you will use for marketing. Beware the scarcity mindset of thinking you must be everywhere all the time. To decide which platform to use, ask yourself the following questions:
⤷Where would my target client be likely to spend their time?
⤷Which platform offers the least resistance to daily content creation?
3️⃣ Become a trusted authority - Now that you've chosen your social media platform you can start producing content that provides value to your target client. Answer these three questions in every post and you will build a lineup of people hungry to work with you:
⤷What is a problem your target client is facing?
⤷ When did you face this same problem?
⤷ How did you solve it?
Speaking from experience...
Life will be beautiful beyond the pivot.
Hey there! We're Tom Schimmer and Natalie Vardabasso (but you can call us Tom & Nat).
We've been exactly where you are right now. We dutifully climbed the ladder of success in the education system until we became curriculum leaders. To many, it truly appeared that we had made it. And yet, we felt like frauds.
The truth was we both had an entrepreneurial spirit that was being stifled in the politics, bureaucracy and narrowly defined "lane" of a job. Worse, it felt like we had gone from being celebrated at work to becoming the problem. Suddenly, it felt as if:
⤷ Our drive was insubordination.
⤷ Our passion was problematic.
⤷ Our problem-solving was negative.
It was heartbreaking. Our jobs had become our identity, and now it was in crisis.
After many sleepless nights, breakdowns, and bottles of bourbon (Tom) and wine (Nat), we quit. We leveraged our unique strengths to each launch our learning-based business and have never looked back. Between the two of us, we have worked in 25 countries, spoken at hundreds of conferences, published 11 books, and impacted thousands of lives.
We had faith that life would be beautiful beyond the pivot, but the freedom we've found quite honestly takes our breath away. As a bonus, we also found each other...but that's a story for another time.
Now, we want to help you discover this beauty for yourself! Scroll to find out how...
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TWO WAYS TO START NOW:
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Listen to Learn
Our podcast Unleash YES will help you find the courage to quit as we break down everything you need to know to thrive as the boss of your own learning-based business.
Book a Call
If you're ready to take action, we've got your back. In this 30-minute meeting, we'll seek to learn more about your current challenges and offer guidance on your next step.
